Another challenge was scheduling the filming process without affecting the normal operations of the stores. We had to work around the stores’ schedules to ensure that the filming process was as least disruptive as possible.
Despite these challenges, our production team managed to create a fun and engaging video. During the filming process, the staff members had fun playing and filming, which made the process enjoyable for everyone involved. The final result was a video that gained very positive feedback from Lane Crawford, and it was a successful opening video for their internal staff party.